Video Testimonials: The Key to Generating Customer Trust

testimonials

Video Testimonials: Why They’re Key to Generating Customer Enthusiasm and Trust

As the internet has become a far more social place in recent years, the power of textual testimonials has been greatly diminished. Not only do these testimonials fail to bring new customers into the fold as regularly as they used to, but they lack the ability to go truly viral and turn into their own form of self-perpetuating marketing. With hundreds of millions of users signed up for services like Facebook and Twitter, it is now more important than ever to ensure that every aspect of a website can go viral in some manner, from product description websites and customer profile pages to the testimonials that help to the sell the product in the first place. Engaging users with video testimonials instead of text has a number of great benefits for website owners, repeat visits and increased sales among them. Continue reading →

Proudly Part of the Wireless Generation. How About You?

The internet has changed everything. Not just how we work, but where.

If you shift your life from being centered around where you to work, to being centered around how you want to live, what happens?  Where would you go if you could go anywhere in the world? Continue reading →

The Easy Gas Convenience Stations Website

Easy Gas Convenience Station

Last July 30, 2012, I had the great privilege to launch a new website for a great company located in Cebu, Philippines. Mr. Jonathan Uy, General Manager and Owner of Easy Gas Convenience Station got in touch with me a month or two back discussing the need to have a website for the fueling stations. Continue reading →